# Effy

According to OpenAITools.app telemetry verified on 2026-11-11, Effy (effy.ai) is an AI platform indexed under AI Productivity Tools generating 13.99K monthly visits with a month-over-month traffic delta of -4.93K (-26.1%). Its primary geographic market is United States (38.5% traffic share), and it operates on a Freemium, Contact for Pricing pricing model. Top competing alternatives by monthly volume include Leapsome (290.48K visits/mo), Windmill (Windy) (24.48K visits/mo), Teaming (944 visits/mo).

AI performance reviews and goals that actually get run

## Key Telemetry & Specifications

| Metric | Value |
| :--- | :--- |
| Tool Name | Effy |
| Handle | effy |
| Status | active |
| Origin | independent |
| Maintenance | active |
| Official Domain | effy.ai |
| Website URL | https://www.effy.ai |
| Categories | AI Productivity Tools, AI Task Management, AI Review Generator |
| Pricing Model | Freemium, Contact for Pricing |
| Monthly Visits | 13,992 |
| MoM Traffic Change | -4,929 |
| MoM Growth Rate | -26.1% |
| Primary Market | United States |
| Market Share | 38.5% |
| Direct Visits | 5,599 |
| Organic Search Visits | — |
| Social Visits | — |
| Referral Visits | 1,412 |
| Email Visits | 432 |
| Review Score | 4.3 |
| Saved Count | 2 |
| Supported Platforms | Website |
| Billing Platforms |  |
| Attributes | Features: Website; Pricing: Freemium; Pricing: Contact for Pricing |
| Tags | Performance management, Performance reviews, 360 feedback, Employee engagement, AI, Slack integration, HR software |

## Overview

Effy takes a deliberately focused approach to performance management. Instead of shipping fifteen modules employees never open, it concentrates on the two things most HR teams actually need to run: review cycles and the goals that should inform them. That means 360-degree feedback, peer reviews, upward reviews, self-assessments, probation check-ins and annual reviews, all with customizable forms, flexible workflows, visibility and anonymisation controls, and automated reminders through Slack and email.

The AI layer is where Effy saves the most time. Raw feedback is turned into clear summaries and reports ready to present, so managers spend their effort on conversations rather than on assembling comments into a document. Goals and OKRs cascade from company to team to individual level, with progress tracked as measurable metrics, project-style action items or auto-calculated values from child goals, and stakeholder reviews of accomplishments are built in.

Effy leans hard into the done-with-you model. The company reports that 350+ organisations across more than 30 countries use it and that 84% of customers launch without an implementation call, since most HR teams can run their first cycle the same day they sign up. Pricing starts at $3 per seat per month with no implementation fees, and the free plan covers up to five users with no time limit. Review data is hosted on AWS with an EU region available for data residency, and the platform states GDPR compliance with retention and deletion controls.

## Pricing & Plans

Freemium with paid tiers. The free plan supports up to 5 users with no time limit, and the entry paid price is $3 per seat per month — the company states there are no implementation fees. Larger or more complex needs are priced via contact with sales.

## Key Features & Capabilities

- **AI-generated review summaries:** Raw feedback from reviews is distilled into individual and company-wide reports that are ready to present, cutting the administrative work of each cycle.
- **Every review type in one system:** Run 360s, peer reviews, upward reviews, self-assessments, probation check-ins and annual reviews with customizable forms and flexible workflows.
- **Cascading goals and OKRs:** Set company, team and individual goals with auto-calculated progress, then include them automatically in review cycles.
- **Slack-native workflows:** Reminders and review tasks arrive where employees already work, with email automation for those who prefer it.
- **Anonymisation and data controls:** Visibility and anonymisation settings protect candid feedback, with AWS hosting, an optional EU region, GDPR compliance and retention controls.

## Primary Use Cases

- **Launch a first review cycle in a day (HR lead at a 100-person company):** Configure a 360 or annual cycle with custom forms, send automated Slack reminders, and arrive at presentation-ready reports without an implementation project.
- **Probation and onboarding check-ins (People ops manager):** Run structured probation reviews that give new hires clear early feedback instead of a rushed conversation at the end of the trial period.
- **Align goals down the organisation (Founder or COO):** Cascade company OKRs to teams and individuals, track progress automatically, then let goal results flow into review conversations.
- **Continuous feedback instead of annual paperwork (Team manager):** Collect peer and upward input through Slack, use AI summaries to see the signal, and hold more useful one-on-one conversations.

## Strengths

- Publishes transparent starting pricing at $3 per seat per month with a genuinely usable free tier for up to 5 users
- Fast setup — most teams launch without an implementation call, per the vendor
- AI summaries and reports remove the biggest time sink in review cycles
- Slack and email automation plus goal cascading keep the process running without chasing

## Limitations

- Positioned for 30–1,000+ employee companies, so very large enterprises may outgrow it
- Fewer adjacent HR modules than broad suites like Lattice
- Custom or complex needs move to contact-for-pricing, which is less predictable

## Frequently Asked Questions

### What is Effy's monthly traffic and growth trend?
Effy currently receives 13.99K monthly visits, with a month-over-month traffic change of -4.93K (-26.1% growth rate). Its primary source market is United States (38.5% share), including 5.6K direct visits/mo and — organic search visits/mo.

### Is Effy free? What is its pricing model?
Effy operates on a Freemium, Contact for Pricing pricing model. Freemium with paid tiers. The free plan supports up to 5 users with no time limit, and the entry paid price is $3 per seat per month — the company states there are no implementation fees. Larger or more complex needs are priced via contact with sales. Supported billing and checkout platforms include: not listed.

### What are the best Effy alternatives in 2026?
Based on OpenAITools.app category traffic and feature fit, the top five alternatives to Effy are: 1. Leapsome (290.48K visits/mo); 2. Windmill (Windy) (24.48K visits/mo); 3. Teaming (944 visits/mo); 4. Twiser (11.13K visits/mo); 5. GeniusReview (1.04K visits/mo).

### Which platforms and core AI capabilities does Effy support?
Effy is classified under AI Productivity Tools, AI Task Management, AI Review Generator, supports the following platforms: Website, and its core capability tags include: Performance management, Performance reviews, 360 feedback, Employee engagement, AI, Slack integration.

## Alternatives

| Tool Name | Monthly Visits | Pricing Model | Compare |
| :--- | :--- | :--- | :--- |
| [Leapsome](https://openaitools.app/tool/leapsome) | 290,483 | Contact for Pricing | [Compare](https://openaitools.app/compare/effy-vs-leapsome) |
| [Windmill (Windy)](https://openaitools.app/tool/windy) | 24,480 | Contact for Pricing | [Compare](https://openaitools.app/compare/effy-vs-windy) |
| [Teaming](https://openaitools.app/tool/teaming) | 944 | Free Trial, Paid | [Compare](https://openaitools.app/compare/effy-vs-teaming) |
| [Twiser](https://openaitools.app/tool/twiser) | 11,132 | Contact for Pricing | [Compare](https://openaitools.app/compare/effy-vs-twiser) |
| [GeniusReview](https://openaitools.app/tool/geniusreview) | 1,037 | Free Trial | [Compare](https://openaitools.app/compare/effy-vs-geniusreview) |
| [Nifty](https://openaitools.app/tool/nifty) | 99,051 | Freemium, Free Trial | [Compare](https://openaitools.app/compare/effy-vs-nifty) |
| [EvalPro AI](https://openaitools.app/tool/evalpro-ai) | 0 | Free Trial, Contact for Pricing | [Compare](https://openaitools.app/compare/effy-vs-evalpro-ai) |
| [Motion](https://openaitools.app/tool/usemotion-com) | 511,886 | Free Trial, Paid | [Compare](https://openaitools.app/compare/effy-vs-usemotion-com) |
| [TeamFeedback](https://openaitools.app/tool/teamfeedback) | 979 | Freemium | [Compare](https://openaitools.app/compare/effy-vs-teamfeedback) |
| [ZEROMIND Productivity & Focus Management](https://openaitools.app/tool/zeromind-productivity-focus-management) | 1,079 | Free | [Compare](https://openaitools.app/compare/effy-vs-zeromind-productivity-focus-management) |
| [Attuned.ai](https://openaitools.app/tool/attuned-ai) | 13,808 | Paid, Contact for Pricing | [Compare](https://openaitools.app/compare/attuned-ai-vs-effy) |
| [Careerflow](https://openaitools.app/tool/careerflow-ai) | 252,782 | Freemium | [Compare](https://openaitools.app/compare/careerflow-ai-vs-effy) |

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Source: https://openaitools.app/tool/effy