# Empathy

According to OpenAITools.app telemetry verified on 2026-11-11, Empathy (empathy.co) is an AI platform indexed under AI Search Engine generating 10.73K monthly visits with a month-over-month traffic delta of -1.22K (-10.2%). Its primary geographic market is Spain (46.8% traffic share), and it operates on a Contact for Pricing pricing model. Top competing alternatives by monthly volume include Consensus (6.01M visits/mo), GoSearch (55.39K visits/mo), SearchUnify (16.66K visits/mo).

Enterprise AI search for commerce that you can own and run in your own cloud

## Key Telemetry & Specifications

| Metric | Value |
| :--- | :--- |
| Tool Name | Empathy |
| Handle | empathy-co |
| Status | active |
| Origin | official |
| Maintenance | active |
| Official Domain | empathy.co |
| Website URL | https://empathy.co |
| Categories | AI Search Engine, AI Sales, Large Language Models (LLMs) |
| Pricing Model | Contact for Pricing |
| Monthly Visits | 10,729 |
| MoM Traffic Change | -1,224 |
| MoM Growth Rate | -10.2% |
| Primary Market | Spain |
| Market Share | 46.8% |
| Direct Visits | 8,298 |
| Organic Search Visits | — |
| Social Visits | — |
| Referral Visits | 259 |
| Email Visits | 206 |
| Review Score | 4.4 |
| Saved Count | 1 |
| Supported Platforms | Website |
| Billing Platforms |  |
| Attributes | Features: Website; Pricing: Contact for Pricing |
| Tags | AI Search, Enterprise Search, Commerce Search, Self-managed Components, GenAI, Privacy, Ethical Commerce, Search Explainability, E-commerce, Retail |

## Overview

Empathy targets the search and discovery layer of large e-commerce operations. Its Commerce Search product covers traditional keyword search and merchandising — the controls a retailer needs to shape which products appear and in what order — while its AI Search product adds shopper-intent understanding, related tags, next queries, related prompts, AI spell check and AI carousels on top. Underlying all of it is a unified index that lets keyword and AI-driven search operate as one system rather than two competing stacks.

The differentiator Empathy pushes hardest is ownership. Rather than a hosted black box, the platform is delivered as self-managed components that can run in-place within a customer's own cloud infrastructure, using privately hosted open-source models. The company frames this around three ideas: privacy, because shopper data does not leave the retailer's environment; factual accuracy, with published work on reducing hallucination in generative search; and explainability, so merchandisers can see why a result surfaced. Empathy also publishes research on the open-source models underpinning this, such as GLiNER-based NER work for retail and grocery catalogues.

On top of search, Empathy has moved into conversational discovery with AI Mode — a natural-language search experience with generated prompts aligned to brand voice, plus conversational analytics so teams can see how shoppers use it. Spaces by Empathy extends the same agentic AI beyond retail. The platform integrates natively with Adobe Commerce and VTEX, and serves verticals including grocery, pharmacy, fashion, beauty, electronics and wholesale, with customers reported as Kroger, Inditex and Carrefour and more than 3,000 brands worldwide. Pricing is not published; interested retailers contact the company.

## Pricing & Plans

Contact for pricing. Empathy does not publish list prices on its website — enterprise retailers and platform partners are directed to a contact step to scope Commerce Search, AI Search or Spaces for their catalogue and infrastructure.

## Key Features & Capabilities

- **Self-managed Components (SmC):** The platform is delivered so that it can be run in-place inside your preferred cloud, rather than as a hosted black box owned by the vendor.
- **Commerce Search and merchandising:** Traditional search and merchandising controls let teams shape results precisely, covering the ranking, curation and boosting work retail catalogues demand.
- **AI Search with intent understanding:** Adds shopper-intent interpretation plus AI-generated related tags, next queries, related prompts, spell check and carousels to handle messy or vague queries.
- **AI Mode conversational discovery:** A natural-language search experience with generated prompts aligned to brand voice, plus conversational analytics on how shoppers interact with it.
- **In-house open-source models under EU governance:** Privately hosted open-source LLMs keep shopper data inside the retailer's environment and avoid dependence on third-party or big-tech model providers.

## Primary Use Cases

- **Replacing a black-box search stack (E-commerce director):** Move search onto components the retailer can operate and extend itself, with explainability into why products rank where they do.
- **Tuning results without engineering tickets (Merchandiser):** Use merchandising controls alongside AI-generated related tags and carousels to manage no-result queries and low-intent search terms.
- **Keeping shopper data inside the estate (Retail CIO or data governance lead):** Run privately hosted open-source models in the retailer's own cloud so shopper data stays within its environment and EU data governance applies.
- **Launching conversational product discovery (Digital product team):** Add AI Mode so shoppers can search in natural language, with brand-aligned prompts and analytics showing how conversations convert.

## Strengths

- Runs in the customer's own cloud with in-house open-source models, so shopper data stays put
- Unified index treats keyword and AI search as one system rather than parallel stacks
- Published, open research on the models behind it — unusual transparency for enterprise search
- Native integrations with major commerce platforms and deep vertical coverage

## Limitations

- No public pricing, so evaluation requires contacting sales
- Self-managed deployment means the customer carries infrastructure and operations responsibility
- Too heavy and enterprise-oriented for small or mid-sized shops

## Frequently Asked Questions

### How is Empathy's search different from other providers?
Empathy delivers search as self-managed components that can run in-place in the customer's own cloud, powered by privately hosted open-source models. It also publishes its research on reducing hallucination and on the models used, which most enterprise search vendors do not.

### Does Empathy have its own infrastructure or use external services?
Empathy emphasises in-house AI running on local high-performance hardware with private LLMs under EU governance, rather than depending on third-party or big-tech model providers. Customers can also self-host the platform components in their preferred cloud.

### Which platforms does it integrate with?
Documented native integrations include Adobe Commerce and VTEX, with custom options for other commerce stacks.

### Which retail verticals does it cover?
Empathy publishes dedicated coverage for pharmacy, grocery, fashion, beauty, electronics and technology, and wholesale, drawing on customer work with brands such as Kroger, Inditex and Carrefour.

### What is Empathy's monthly traffic and growth trend?
Empathy currently receives 10.73K monthly visits, with a month-over-month traffic change of -1.22K (-10.2% growth rate). Its primary source market is Spain (46.8% share), including 8.3K direct visits/mo and — organic search visits/mo.

### Is Empathy free? What is its pricing model?
Empathy operates on a Contact for Pricing pricing model. Contact for pricing. Empathy does not publish list prices on its website — enterprise retailers and platform partners are directed to a contact step to scope Commerce Search, AI Search or Spaces for their catalogue and infrastructure. Supported billing and checkout platforms include: not listed.

### What are the best Empathy alternatives in 2026?
Based on OpenAITools.app category traffic and feature fit, the top five alternatives to Empathy are: 1. Consensus (6.01M visits/mo); 2. GoSearch (55.39K visits/mo); 3. SearchUnify (16.66K visits/mo); 4. Kagi Search (4.65M visits/mo); 5. Allganize (38.87K visits/mo).

### Which platforms and core AI capabilities does Empathy support?
Empathy is classified under AI Search Engine, AI Sales, Large Language Models (LLMs), supports the following platforms: Website, and its core capability tags include: AI Search, Enterprise Search, Commerce Search, Self-managed Components, GenAI, Privacy.

## Alternatives

| Tool Name | Monthly Visits | Pricing Model | Compare |
| :--- | :--- | :--- | :--- |
| [Consensus](https://openaitools.app/tool/consensus) | 6,014,388 | Freemium | [Compare](https://openaitools.app/compare/consensus-vs-empathy-co) |
| [GoSearch](https://openaitools.app/tool/gosearch) | 55,390 | Freemium | [Compare](https://openaitools.app/compare/empathy-co-vs-gosearch) |
| [SearchUnify](https://openaitools.app/tool/searchunify) | 16,659 | Contact for Pricing | [Compare](https://openaitools.app/compare/empathy-co-vs-searchunify) |
| [Kagi Search](https://openaitools.app/tool/kagi-search) | 4,647,605 | Free Trial, Paid | [Compare](https://openaitools.app/compare/empathy-co-vs-kagi-search) |
| [Allganize](https://openaitools.app/tool/allganize-ai) | 38,867 | Contact for Pricing | [Compare](https://openaitools.app/compare/allganize-ai-vs-empathy-co) |
| [Perplexity](https://openaitools.app/tool/perplexity-ai) | 88,310,223 | Freemium | [Compare](https://openaitools.app/compare/empathy-co-vs-perplexity-ai) |
| [Curiosity](https://openaitools.app/tool/curiosity) | 9,655 | Contact for Pricing | [Compare](https://openaitools.app/compare/curiosity-vs-empathy-co) |
| [Luigi's Box](https://openaitools.app/tool/luigi-s-box) | 28,830 | Free Trial, Contact for Pricing | [Compare](https://openaitools.app/compare/empathy-co-vs-luigi-s-box) |
| [Chub](https://openaitools.app/tool/chub-ai) | 5,511,088 | Freemium | [Compare](https://openaitools.app/compare/chub-ai-vs-empathy-co) |
| [ConvoSearch](https://openaitools.app/tool/convosearch) | 270 | Freemium, Free Trial, Paid, Contact for Pricing | [Compare](https://openaitools.app/compare/convosearch-vs-empathy-co) |
| [Deep Search](https://openaitools.app/tool/deep-search) | 359,001 | Paid | [Compare](https://openaitools.app/compare/deep-search-vs-empathy-co) |
| [LLM Pulse](https://openaitools.app/tool/llm-pulse) | 84,725 | Paid | [Compare](https://openaitools.app/compare/empathy-co-vs-llm-pulse) |

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Source: https://openaitools.app/tool/empathy-co