# Simple Analytics

According to OpenAITools.app telemetry verified on 2026-11-11, Simple Analytics (simpleanalytics.com) is an AI platform indexed under AI For Data Analytics generating 106.69K monthly visits with a month-over-month traffic delta of -10.98K (-9.3%). Its primary geographic market is United States (31.4% traffic share), and it operates on a Freemium, Paid pricing model. Top competing alternatives by monthly volume include Polar Analytics (44.21K visits/mo), Triple Whale (1.59M visits/mo), Analytics Model (3.35K visits/mo).

Cookie-free web analytics you can run without consent banners or personal data

## Key Telemetry & Specifications

| Metric | Value |
| :--- | :--- |
| Tool Name | Simple Analytics |
| Handle | simpleanalytics-com |
| Status | active |
| Origin | independent |
| Maintenance | active |
| Official Domain | simpleanalytics.com |
| Website URL | https://www.simpleanalytics.com |
| Categories | AI For Data Analytics, AI Chatbot, AI Assistant |
| Pricing Model | Freemium, Paid |
| Monthly Visits | 106,690 |
| MoM Traffic Change | -10,978 |
| MoM Growth Rate | -9.3% |
| Primary Market | United States |
| Market Share | 31.4% |
| Direct Visits | 88,029 |
| Organic Search Visits | — |
| Social Visits | — |
| Referral Visits | 1,685 |
| Email Visits | 2,464 |
| Review Score | 4.5 |
| Saved Count | 0 |
| Supported Platforms | Website |
| Billing Platforms | stripe |
| Attributes | Features: Website; Pricing: Freemium; Pricing: Paid |
| Tags | Web analytics, Privacy, GDPR, Cookie-free analytics, Ethical analytics, AI analytics, Data encryption, EU-based, Website performance, Event tracking, Automated reports |

## Overview

Simple Analytics is built around a single premise: you can understand how a website performs without tracking people. Instead of identifying visitors, it records pageviews and events in aggregate, derives country-level location from request data without storing IP addresses, and calculates session starts from pageview context rather than persistent identifiers. The result is a one-page dashboard that shows traffic in seconds, needs no configuration, and requires no consent management integration.

The product is strongest when used as a second, independent measurement layer. Its own positioning is the "consent gap": when visitors reject analytics consent, GA4 may under-report through blocked tags and consent-mode modeling, while Simple Analytics continues to observe pageviews and events. Teams keep GA4 for reporting, audiences and conversion workflows, then compare the two datasets to work out whether a traffic drop is real or a measurement artifact. Cookieless data can be pushed into BI tools, data warehouses and internal dashboards through the Stats API and raw export API.

Simple Analytics B.V. is an EU-owned company headquartered in Amsterdam and hosts data in the EU, primarily in the Netherlands. It reports 31,300+ users and counts organisations such as the Bank of England, Michelin, GOV.UK, Hyundai and DuckDuckGo among its users. It also ships an AI assistant and MCP server for querying your analytics in natural language, and offers a white-label programme for agencies and partners.

## Pricing & Plans

Freemium with usage-based scaling. A free plan covers one user, five websites, unlimited pageviews and one month of history but requires a badge. Paid self-serve starts around $20/month for a single user and roughly 100,000 pageviews, rising with data points; extra users cost about $20/month each, and annual billing gives two months free. Enterprise and GA4 comparison plans are quoted after a free 30-day proof of concept.

## Key Features & Capabilities

- **No cookies, no consent banner:** Because no personal data is processed, you can drop the analytics cookie banner entirely while staying compliant with GDPR, ePrivacy, UK GDPR and PECR.
- **Runs alongside GA4:** Keep GA4 for reporting and conversions while Simple Analytics supplies an independent, cookieless baseline for the traffic banners and blockers hide.
- **One-page dashboard:** Traffic, top pages, referrers and events appear immediately with no tag-manager configuration or dashboard building.
- **API, exports and data warehouse:** Pull aggregated stats or raw data into Looker Studio, Power BI, CSV/JSON exports or your own models through documented APIs.
- **AI assistant and MCP server:** Query your analytics in natural language and connect the data to AI tooling through the MCP server, hosted in the EU unless you opt in otherwise.

## Primary Use Cases

- **Removing the consent banner (Privacy or compliance lead):** Replace cookie-based analytics with a cookieless tool so visitors are no longer asked for permission and the legal exposure of storing personal data disappears.
- **Explaining a traffic drop (Analytics engineer):** Run Simple Analytics in parallel with GA4, then compare the same dates and pages to determine whether traffic genuinely fell or GA4 simply measured less.
- **Client reporting without cookies (Agency or white-label partner):** Give clients a compliant, easy-to-read dashboard, and use the white-label and API options to fold the data into your existing reporting stack.
- **Keeping analytics data in Europe (EU-based enterprise team):** Host analytics on EU infrastructure with a Dutch provider, document the processing, and push observed traffic into internal BI and warehouse systems.

## Strengths

- No cookies, no personal data and no visitor IDs means no consent banner is required
- EU-owned and EU-hosted, with documented GDPR, ePrivacy, PECR and CCPA alignment
- Truly lightweight to set up: one-page dashboard with nothing to configure
- Works as a complement to GA4 rather than forcing a full migration

## Limitations

- Not a replacement for deep product analytics: funnels, cohorts and user-level journeys are out of scope by design
- The free plan caps history at one month and requires a badge on your site
- Costs scale with pageviews, so very high-traffic sites pay more than a flat-rate tool
- Some advanced capabilities such as the AI assistant may send data to a provider outside the EU when enabled

## Frequently Asked Questions

### Does Simple Analytics need a cookie consent banner?
No. It processes only non-personal data, uses no cookies or browser storage, stores no IP addresses and creates no visitor identifiers, so an analytics consent banner is not required under GDPR, ePrivacy, UK GDPR or PECR.

### Can I use it at the same time as Google Analytics?
Yes, and that is the recommended approach for many teams. Keep GA4 for reporting, audiences and conversion workflows and run Simple Analytics alongside it to see the pageviews and events GA4 misses when consent is rejected.

### Is there a free plan?
Yes. The free plan is free forever and includes one user, five websites and unlimited pageviews, but keeps only the latest month of history and requires a badge on your site.

### Where is the data stored?
Your data is stored in the EU, with primary infrastructure in the Netherlands. It only reaches a provider outside the EU when you deliberately enable a feature that needs it, such as the AI assistant.

### What is Simple Analytics's monthly traffic and growth trend?
Simple Analytics currently receives 106.69K monthly visits, with a month-over-month traffic change of -10.98K (-9.3% growth rate). Its primary source market is United States (31.4% share), including 88.03K direct visits/mo and — organic search visits/mo.

### Is Simple Analytics free? What is its pricing model?
Simple Analytics operates on a Freemium, Paid pricing model. Freemium with usage-based scaling. A free plan covers one user, five websites, unlimited pageviews and one month of history but requires a badge. Paid self-serve starts around $20/month for a single user and roughly 100,000 pageviews, rising with data points; extra users cost about $20/month each, and annual billing gives two months free. Enterprise and GA4 comparison plans are quoted after a free 30-day proof of concept. Supported billing and checkout platforms include: stripe.

### What are the best Simple Analytics alternatives in 2026?
Based on OpenAITools.app category traffic and feature fit, the top five alternatives to Simple Analytics are: 1. Polar Analytics (44.21K visits/mo); 2. Triple Whale (1.59M visits/mo); 3. Analytics Model (3.35K visits/mo); 4. Basedash (75.54K visits/mo); 5. Flowpoint (15.65K visits/mo).

### Which platforms and core AI capabilities does Simple Analytics support?
Simple Analytics is classified under AI For Data Analytics, AI Chatbot, AI Assistant, supports the following platforms: Website, and its core capability tags include: Web analytics, Privacy, GDPR, Cookie-free analytics, Ethical analytics, AI analytics.

## Alternatives

| Tool Name | Monthly Visits | Pricing Model | Compare |
| :--- | :--- | :--- | :--- |
| [Polar Analytics](https://openaitools.app/tool/polaranalytics-com) | 44,209 | Free Trial, Paid | [Compare](https://openaitools.app/compare/polaranalytics-com-vs-simpleanalytics-com) |
| [Triple Whale](https://openaitools.app/tool/triple-whale) | 1,594,461 | Freemium, Paid | [Compare](https://openaitools.app/compare/simpleanalytics-com-vs-triple-whale) |
| [Analytics Model](https://openaitools.app/tool/analytics-model) | 3,352 | Contact for Pricing | [Compare](https://openaitools.app/compare/analytics-model-vs-simpleanalytics-com) |
| [Basedash](https://openaitools.app/tool/basedash-com) | 75,536 | Free Trial, Paid, Contact for Pricing | [Compare](https://openaitools.app/compare/basedash-com-vs-simpleanalytics-com) |
| [Flowpoint](https://openaitools.app/tool/flowpoint) | 15,649 | Contact for Pricing | [Compare](https://openaitools.app/compare/flowpoint-vs-simpleanalytics-com) |
| [The StoryGraph](https://openaitools.app/tool/thestorygraph-com) | 5,691,605 | Freemium | [Compare](https://openaitools.app/compare/simpleanalytics-com-vs-thestorygraph-com) |
| [BooleanMaths](https://openaitools.app/tool/booleanmaths-pulse) | 30,692 | Free Trial, Contact for Pricing | [Compare](https://openaitools.app/compare/booleanmaths-pulse-vs-simpleanalytics-com) |
| [Julius AI](https://openaitools.app/tool/julius-ai) | 665,487 | Free Trial, Contact for Pricing | [Compare](https://openaitools.app/compare/julius-ai-vs-simpleanalytics-com) |
| [Sequel](https://openaitools.app/tool/sequel) | 10,904 | Freemium, Contact for Pricing | [Compare](https://openaitools.app/compare/sequel-vs-simpleanalytics-com) |
| [Athenic AI](https://openaitools.app/tool/athenic-ai) | 28,511 | Freemium | [Compare](https://openaitools.app/compare/athenic-ai-vs-simpleanalytics-com) |
| [Scoop Analytics](https://openaitools.app/tool/scoop-analytics) | 9,790 | Contact Sales | [Compare](https://openaitools.app/compare/scoop-analytics-vs-simpleanalytics-com) |
| [Flame Analytics](https://openaitools.app/tool/flameanalytics-com) | 22,598 | Contact for Pricing | [Compare](https://openaitools.app/compare/flameanalytics-com-vs-simpleanalytics-com) |

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Source: https://openaitools.app/tool/simpleanalytics-com