Side School

Side School positions itself as a practical alternative to theoretical AI courses. Its bootcamps are built around a 60/40 split between hands-on practice and taught theory: participants work on challenges drawn from their own real tasks, while live workshops supply the underlying concepts and methods. Programs typically run for about 24 hours of training spread over roughly four weeks, combining synchronous workshops of around 90 minutes with asynchronous self-paced work.

The offering is organised by profession rather than by tool. There are dedicated tracks for marketers who want to anticipate how AI changes campaign work, for salespeople who want to accelerate pipeline activity, and for designers looking for an AI accelerator tailored to their craft. Cohorts bring together peers from the same job function, which the company says helps participants compare approaches and build a network of people facing similar problems.

Side School is operated by Side School SAS and states that it holds Qualiopi certification, the French quality mark for vocational training providers, and that its programs can be financed through standard professional training channels. It also publishes a biweekly AI newsletter called Le Signal and works with companies to roll out AI adoption internally. Because pricing is proposed on request rather than published, teams should contact the company directly for quotes and funding eligibility.