topYappers approaches influencer marketing from a revenue angle: the goal is to find creators who already drive sales in your category rather than simply matching follower counts. It maintains a database of over 44 million creators spanning TikTok, Instagram, YouTube, LinkedIn, X, Twitch and newsletters across 150+ countries, and layers AI matching on top to rank creators by product fit, audience overlap, promotion history and conversion signals. Filters go beyond basic metrics, covering niche, audience demographics, content style, engagement, promoted products and budget fit.
The platform then handles what comes after discovery. An Outreach Agent runs personalised email campaigns and follow-ups from your own inbox, a Creator CRM tracks outreach, deals, content delivery, views and engagement in one pipeline, and competitor analysis shows which creators competitors keep using so you can spot proven partners and gaps. A viral content database tracks posts from smaller accounts to surface early category signals before a trend gets crowded.
Access is available through the web app and programmatically via API and an MCP server for clients such as Cursor and Claude. The site reports 2,500+ successful campaigns and markets to growth teams, agencies and platforms. Pricing runs from a free starting point through a straightforward monthly or discounted annual plan up to enterprise arrangements with custom volume, integrations and SLA guarantees.
