Uplodio is built for brands that want to treat influencer marketing as a measured, repeatable channel rather than a series of one-off sponsorships. At the centre of the product is Amy, an AI agent that takes over the manual work of running a creator program. Amy searches each market you sell in for creators who match your audience, niche and language, checks real reach and engagement, flags fake followers and brand-safety risks, then reaches out and follows up until creators respond. Your team's job is to approve the shortlist rather than to build it.
The negotiation and contract layer is where Uplodio differs most from discovery-only databases. You set a target CPM once; Amy prices every offer from the creator's actual views instead of their rate card, counters until the numbers work, and walks away when a deal cannot hit your target. Winning deals become contracts drafted from your approved template, with fee, deliverables, deadlines, usage rights and the disclosure rules for that creator's market, sent for signature and stored in one place.
Compliance and payment close the loop. Every brief, script and video draft is reviewed in its local language against that market's advertising rules and your brand guidelines before it goes live, with an auditable record of each check and sign-off. Amy then pays each creator individually on their contract schedule, handles currency conversion and payout paperwork, and rolls everything into a single invoice for finance. Uplodio can be run as a fully managed service or deployed in-house with custom agents built on your own templates, rules and tools. Pricing is not published on the site, so plans are arranged through a demo.
