An AI-powered customer support platform for B2B teams. It turns messages from Slack, email, web chat and MS Teams into trackable tickets, then uses AI agents and workflow logic to route, respond and resolve them.

Is there a free plan?

Yes. There is a free plan with no credit card required. Paid tiers start at $29 per user per month for Starter (billed annually, up to 5 seats and 1,000 tickets per month), $79 for Standard and $119 for Enterprise.

What makes Thena different from a normal helpdesk?

Its headline channel is Slack — Thena detects and manages tickets directly inside Slack with full account context. It also covers email, AI web chat, MS Teams, Discord and embedded web forms.

How do the AI agents work?

AI resolves questions and runs B2B tasks such as provisioning, renewals and reporting. It responds to customers, applies ticket fields, creates tickets and escalates when needed, so the outcome is a completed action rather than just an answer.

Can it connect to our internal tools?

Through HubSpot, Salesforce and Jira integrations, plus a custom apps framework that lets AI agents manage data and APIs from other internal systems.

Does it include a knowledge base?

Yes. Consolidate articles, collections and help centers in one place — the Starter tier includes up to 2 help centers, with unlimited help centers on higher plans — and use them in support flows to improve AI answers.

How does pricing work?

Starter, Standard and Enterprise are billed annually per user. Enterprise adds AI agent custom deployments, MS Teams, enterprise APIs and enterprise security features, and is quoted through a demo.

What is Thena's monthly traffic and growth trend?

Thena currently receives 9.78K monthly visits, with a month-over-month traffic change of -4.08K (-29.4% growth rate). Its primary source market is United States (54.1% share), including 3.85K direct visits/mo and — organic search visits/mo.

Is Thena free? What is its pricing model?

Thena operates on a Freemium, Paid, Contact for Pricing pricing model. A free plan is available with no credit card required. Paid tiers are billed annually per user: Starter at $29/user/month (including Slack and email, up to 5 seats and 1,000 tickets/month), Standard at $79/user/month adding AI web chat, AI agent studio, MCP and APIs, and Enterprise at $119/user/month adding AI agent custom deployments, MS Teams, enterprise APIs and enterprise security. A tailored demo is offered for larger rollouts. Supported billing and checkout platforms include: not listed.

Thena — AI Tool Traffic (9.78K/mo), Pricing, API & Alternatives

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About Thena

Slack-Native Support

Tickets are detected and managed directly inside Slack with full account context, so support teams stay where their customers already are.

AI Agents That Take Action

Purpose-built AI agents respond to customers, apply fields, create tickets, escalate and execute B2B tasks like provisioning, renewals and reporting — outcomes, not just answers.

Omni-Channel Ticketing

Slack, email, web chat, MS Teams, Discord and web forms flow into the same tracked queue, with auto-triage, groups, routing rules and SLA enforcement.

Apps and Integrations

Engineers can connect or build apps so AI agents can read and write to internal systems, APIs and data sources.

Multi-Channel Broadcasting

Share product updates across Slack, Teams and email with audience-targeting per account, then measure reach with broadcast analytics.

Support Automation and Insights

Auto-responders, CSAT surveys, knowledge articles, workflows, custom fields and role-based boards give teams the control to run support as a repeatable process.

Thena is a customer support platform designed specifically for B2B SaaS rather than consumer e-commerce. B2B conversations scatter across Slack Connect channels, email threads and in-app chat, and Thena's core idea is to collapse that sprawl into a single tracked ticket queue. Tickets are detected and managed directly inside Slack with account context attached, so a support engineer never has to switch windows to see who is asking or what plan they are on.

On top of that ticketing layer sits an AI agent system. The agents do not stop at answering questions; they are built to run B2B tasks — provisioning a workspace, handling a renewal, pulling a report, applying ticket fields, creating tickets and escalating when a case needs a person. Around them sit the operational tools a support org expects: auto-triage, groups with custom assignment logic, routing, custom fields, SLA policies, auto-responders, CSAT collection and role-based team boards.

The company rounds this out with knowledge base and blogging features, branded private or public help centers, workflow automation that combines AI with human-checked logic, and integrations into HubSpot, Salesforce and Jira. Pricing is published and per-seat, with a free plan that needs no credit card, a Starter tier at $29 per user per month billed annually, Standard at $79, and an Enterprise tier at $119 that adds custom agent deployments, MS Teams, enterprise APIs and enterprise security features.

High-Impact Use Cases for Thena

Head of Support

Unify scattered B2B support channels

Turn Slack Connect channels and shared email inboxes into a single ticket queue with SLA tracking, auto-triage and clean handover to AI agents.

Support operations lead

Automate first-line and back-office tasks

Let AI handle repetitive requests and execute account actions like provisioning or reporting so engineers can focus on complex technical cases.

Product marketing manager

Broadcast product updates to specific accounts

Publish release notes and announcements to the right accounts across Slack, Teams and email, and track open and engagement rates.

Support content owner

Build a self-service knowledge hub

Stand up branded help centers, author knowledge articles inside support flows and let auto-responders cover gaps while the team is offline.

Rank	AI Tool	Monthly Visits	MoM Growth	Direct traffic share	Pricing	Head-to-Head
●	Thena	9.78K	-29.4%	39% direct	Freemium, Paid, Contact for Pricing	Current
1	Hiver	140.33K	-28.4%	67% direct	Freemium, Free Trial, Paid, Free	vs Hiver
2	Pylon	284.89K	+6.1%	81% direct	Paid	vs Pylon
3	Intercom	2.76M	-5.8%	65% direct	Free Trial, Paid	vs Intercom
4	Crisp	1.41M	+1.5%	82% direct	Free Trial, Paid, Contact for Pricing, Free	vs Crisp
5	tawk.to	5.73M	-1.5%	69% direct	Freemium	vs tawk.to
6	Re:amaze	455.79K	+3.6%	67% direct	Free Trial, Paid, Contact for Pricing	vs Re:amaze

Thena

Traffic history

Why Choose Thena

Watchouts & Trade-offs

Multi-Angle Perspectives

Traffic Acquisition Breakdown